Celebrating a Legendary Los Angeles Brand
NORMS Restaurants is a classic SoCal diner chain (since 1949!) known for its retro ambiance, comfort meals, and unique architecture.
Where Life Happens, 24/7
In honoring the legacy of a restaurant born and raised in Los Angeles, the work for NORMS revolves around its lifeblood -- the people of Southern CA.
Legendary for being open 24/7, many stories have started and ended in NORMS. The campaigns we have created embody that human feeling of togetherness, centered around experiences and locations unique to the LA area.
Shoutouts: Black Lab Production (Paige Gillingwater, Holland Henton, Jack Oles, Kevin Smith, Jan Skorstad)