Start with the Essentials
Magic: The Gathering is regarded as one of the greatest trading card games in history, thanks to its deep gameplay, rich lore, and memorable art. Since its release in 1993, it has captivated millions of players worldwide, and continues to be a driving force in the gaming industry.
A Classic Take on an Iconic Game
Magic, in its core, is driven by its 5 mana colors. Ultra PRO's Mana 8 accessory line drives the focus to these 5 mana colors, with a product line featuring these identities (plus the all-encompassing lotus symbol) through a clean, minimalistic aesthetic.
Look closer, and there is an execution of patterns and details that add up to a premium feel. Unique textures and arrangements shine in the light, or are in the interior, driving home the distinctiveness of each piece. For fans of the game, these symbols are more than colors, they are personas to be celebrated.
The marketing campaign embraces this celebration. A primarily color-focused story that highlight the sleek charm of this evergreen line, ensuring Mana 8 resonates with fans of the game for years to come.
A Unique Feel for Each Release
Different Aesthetics for Different Worlds
We create accessories for every Magic: The Gathering set release.
Unlike evergreen product lines like Mana 8, these accessories are primarily art-focused, with intention on the lore and world-building for both the product line and its marketing assets.
Each plane represents a self-contained world, and these accessories build upon that world with care to the storyline and its characters. From the haunted-house tropes of Duskmourn: House of Horror to the Western theme of Outlaws of Thunder Junction, each product set stands on its own, joining together neatly as part of the Ultra PRO x Magic: The Gathering collection.
As a long-time player of the game, the opportunity to build up on each plane is a fun creative exercise for the design team. Learning each plane's intricacies and styling + how to best promote the line with that knowledge ties in Magic's greatness to Ultra PRO's legacy in card protection.
Shoutouts: Nolan Englund (Video) • Ken Pilapil, Jaime Lee, Danielle Ussery, Vince Kuoch, Albert Molina, Xavier Russell (Design) • Dekan Wheeler, Justin Cole (Product Management)
Artwork featured is the property of their respective owners. No copyright infringement is intended, and all rights are reserved by the original creators.