Reinventing Things that Kids Need, into AWESOME Things that Kids Want!

At Raskullz, we create fun, colorful children's bike helmets and accessories. The objective? To make safety gear more appealing to kids by combining safety with playful energy.
Character Driven
The brand is built upon cartoon characters that come to life in the products themselves. Unicorns, dinosaurs, sharks, and of course ... raccoons! Every product from the line is whimsical, and the design language is filled with pieces that create a kid-friendly aesthetic.



It's Your World!
Raskullz's brand style promotes imagination and creativity. From the loud, colorful packaging, to the marketing assets on print and web, the designs are as limitless as the kids that use them!
But even with that limitless execution, there is a harmony between all of Raskullz assets that brings the brand together consistently. From the strength of the design style that we have established, every thing Raskullz creates stands alone in its greatness, and stays recognizable as a part of a greater family.
It is with this energy that Raskullz continues to be one of the top bike brands for kids around the globe!




Shoutouts: Mark Doublin, Butch Ramirez, Daniel Tamez (Design) • Brian Downes, Reina Kito (Product Management)